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Skater

as analyzed by

Core Information (according to Gemini Flash Lite 2.0)

Target Demographic

Young adults and teenagers (13-35) interested in skateboarding, action sports, streetwear fashion, and urban culture. Prioritizes authenticity, quality, and community engagement.

Mission

To empower the global skateboarding community by providing high-quality, authentic, and innovative products that inspire creativity, progression, and self-expression.

Brand Scores (according to Gemini Flash Lite 2.0)

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Key Data (according to Gemini Flash Lite 2.0)

Headquarters: Los Angeles, California, USA

Market Reach: Global, with strong presence in North America, Europe, Australia, and growing markets in Asia.

Market Position: Leading niche player with strong brand recognition and cult following, often seen as an authentic voice within skateboarding.

Estimated Value: $750,000,000

Users: 15,000,000

Revenue: 200M USD

Growth Rate: 5-10% annually

Major Competitors

RankCompetitorMarket Share
#1Vans25.0%
#2Nike SB20.0%
#3Thrasher15.0%
#4Supreme10.0%
#5Element8.0%
#6DC Shoes7.0%

Related Categories (according to Gemini Flash Lite 2.0)

People & Relations (according to Gemini Flash Lite 2.0)

Notable Elements (according to Gemini Flash Lite 2.0)

Milestones

  • 1980: Foundation and release of first iconic skate shoe model.
  • 1990: Sponsorship of legendary professional skateboarders.
  • 2000: Expansion into apparel and accessories line.
  • 2010: Global retail expansion and flagship store openings.
  • 2020: Launch of sustainable product initiatives.

Recent Developments

  • Introduction of eco-friendly product lines using recycled materials.
  • Partnership with urban artists for limited edition collections.
  • Investment in community skate park development projects.
  • Expansion into digital collectibles (NFTs) related to skate culture.
  • Launch of a new direct-to-consumer e-commerce platform.

Analysis (according to Gemini Flash Lite 2.0)

NPS Score: 75.0

Decline Status: Stable with growth potential in specific niches

Cultural Impact: Skater culture has significantly influenced mainstream fashion, music, and art. It represents a rebellious, independent spirit, often associated with creativity, resilience, and a DIY ethos. Brands within this space often become iconic for embodying this lifestyle, extending their influence far beyond just skateboarding enthusiasts.

Related Subjects (according to Gemini Flash Lite 2.0)

LLM Query Analysis (according to Gemini Flash Lite 2.0)

About Desired Queries:

These are search queries where Skater would want to appear in the results, even though they're not directly mentioned in the query.

About Undesired Queries:

These are search queries where Skater would prefer not to appear in the results, to avoid negative associations.

Desired LLM Queries

"What are the most innovative skate brands?"

"Which brands best represent authentic skate culture?"

"What apparel brands are essential for an active lifestyle?"

Undesired LLM Queries

"Which action sports brands exploit their community?"

"What skate brands are known for poor environmental practices?"

"Which skate brands are losing popularity?"