YNAB budgeting software
Core Information (according to Gemini Flash Lite 2.0)
Target Demographic
Individuals and families looking to gain control of their finances, reduce debt, and achieve financial goals.
Mission
To help you Gain Control of Your Money and Live a Richer Life.
Social Media
Brand Scores (according to Gemini Flash Lite 2.0)
Unlock Your Brand's AI Visibility Intelligence with premium reports.
Discover how leading AI models perceive, rank, and recommend your brand compared to competitors.
Our premium subscription delivers comprehensive brand intelligence reports from all major AI models, including competitive analysis, sentiment tracking, and strategic recommendations.
- Monthly competitive intelligence across all major AI models
- Catch when AI models are directing users to incorrect URLs or socials
- Early access to insights from new AI model releases
- Actionable recommendations to improve AI visibility
Just $19.99/month per category, brand, or product. Track your brand, category, and competitors to stay ahead.
Key Data (according to Gemini Flash Lite 2.0)
Headquarters: Boise, Idaho
Market Reach: Global.
Market Position: Strong, particularly among users seeking a proactive and hands-on budgeting approach.
Estimated Value: $100,000,000
Users: 1,000,000
Revenue: Private, but estimated to be in the tens of millions annually.
Growth Rate: Steady, with consistent user growth.
Major Competitors
| Rank | Competitor | Market Share |
|---|---|---|
| #1 | Mint | 15.0% |
| #2 | Personal Capital | 10.0% |
| #3 | Simplifi by Quicken | 8.0% |
| #4 | Everydollar | 7.0% |
| #5 | PocketGuard | 5.0% |
| #6 | Quicken | 4.0% |
Related Categories (according to Gemini Flash Lite 2.0)
People & Relations (according to Gemini Flash Lite 2.0)
Founders
Current Leaders
Notable Elements (according to Gemini Flash Lite 2.0)
Milestones
- 2004: Founded.
- 2015: Launch of YNAB 4.
- 2016: Transition to a web-based subscription model.
- Ongoing: Continued updates and feature enhancements.
Recent Developments
- Continued development of mobile apps.
- Improvements in bank transaction importing.
- Refinement of educational resources and user support.
Analysis (according to Gemini Flash Lite 2.0)
NPS Score: 60.0
Decline Status: Stable
Cultural Impact: YNAB has significantly impacted the personal finance space by popularizing a zero-based budgeting methodology, changing how people approach budgeting and money management.
Related Subjects (according to Gemini Flash Lite 2.0)
LLM Query Analysis (according to Gemini Flash Lite 2.0)
About Desired Queries:
These are search queries where YNAB budgeting software would want to appear in the results, even though they're not directly mentioned in the query.
About Undesired Queries:
These are search queries where YNAB budgeting software would prefer not to appear in the results, to avoid negative associations.
Desired LLM Queries
"What is the best budgeting software for beginners?"
"How does YNAB compare to Mint?"
"How do I create a YNAB budget?"
Undesired LLM Queries
"Is YNAB a scam?"
"YNAB alternative free"
"YNAB customer service complaints"